Archive : Creative

TweetShareA little over seven years ago, a little known company called Facebook grew from the depths of Harvard University, and over time has grown into the beast we all know and love today; sporting upwards of 750 million active users.  There have been countless competitor  attempts to unseat the current king of social media – Myspace, Friendster, Bebo, the list goes on and on – all of whom [...]

TweetShare By Liberty Harper Any business owner today will tell you how much their marketing efforts have changed in the last couple of years…even more so in the last year due to the intense growth of internet marketing, primarily with recent changes that Google has made which greatly affect search engine optimization and the explosion of social media for business. These changes have prompted many [...]

TweetShareIn an Rapidly Growing World, Advertising is Curiously Becoming More Personal Imagine it is 1905 and you’re on a street corner with a tiny stage set up in front of you.  A man with a wildly flamboyant mustache steps up and starts shouting over the crowd that he’s got a one of a kind product that no one can miss out on.  People ask him questions and he simply dismisses them with a few [...]

TweetShare It starts with a blank page and a pencil . . . often times late at night, in the middle of the party, or while driving on a lonely highway.  Next comes the planning, the facts, the analytics, and the logic behind the whole thing.  And finally comes the feeling . . . the ‘A-ha!’ moment when you know you’ve hit something big, that “Big Idea” you’ve been searching for. When you [...]

TweetShare Let’s face it, the last time you used a phone book was 1992 . . . and that was to balance the fourth leg of your dining room table.  I take that back.  It’s still in use, generally holding up the monitor of the very machine that has replaced it. Yes, the old, dusty, clunking Yellow Pages have been replaced by the rapid, efficient web browser.  And yet, our Aviatech office still receives [...]